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Review
"Everything that I've been searching for to motivate my students more!"--Frederick Shorter, Bainbridge College
About the Author
Ronald B. Adler is Professor Emeritus of Communication at Santa Barbara City College. He is author of Interplay, Twelfth Edition (OUP 2013), Looking Out, Looking In, and Communicating at Work: Principles and Practices for Business and the Professions. In addition to his academic pursuits, Ron works with businesses and nonprofit agencies to improve communication among coworkers as well as with clients and the public.
George Rodman is Professor of Mass Communication at Brooklyn College, City University of New York, where he founded the television writing program. He is author of Mass Media in a Changing World and Making Sense of Media.
Athena du Pré is Distinguished University Professor of Communication and Director of the Strategic Communication and Leadership master's degree program and the Health Communication Leadership graduate-level certificate program at the University of West Florida. She is the author of Communicating About Health: Current Issues and Perspectives, Fourth Edition (OUP 2014) and co-author of Understanding Human Communication (OUP 2014).
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